Just the right one: Classic photographer with a view of the essentials. Convinced of technology and become digitally grown. Life driving and imaginative.

In his training as a photographer, he learned early on to focus his attention on the essentials. With this tool, he was able to widen his gaze: Even in the old millennium, he recognized the potential of e-commerce photography. He founded a fashion photography company in online stores and developed it as managing director into one of the largest online content studios in Germany – with around 150 employees and excellent processes for efficient full service product digitization – ready to publish. Customers included companies such as Esprit, Hugo Boss, Escada, Swarovski, Cadenzza, Mont Blanc, Otto and Hannover 96. After 14 years of steady growth, he retired from management to devote himself to new ideas and topics. In his role as Managing Director of Detering Media GmbH, Detering was able to work photographically for Hubert Burda Media and many other well-known customers for two years, among others, for many other well-known customers, resulting in a long-held passion for reality. The continuous expansion of the service and consulting to the current Agency for Advertising and Visual Media in Hanover could be implemented. Detering Media can thus draw on two pillars: The craftsmanship of a photographer and the strategic foresight of an experienced consultant and entrepreneur.


To the spot if needed:

Detering Media has a specialized network of service providers and freelancers who implement different projects-even in parallel-reliably and in the highest quality. This way guarantees maximum flexibility and at the same time forms the basis for offering customers excellent value for money.

Detering Media GmbH